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Nonprofit Email Communications Made Easy and Effective

Increase Awareness - Build Relationships - Attract & Retain Donors using email!

105: Where Did Your Donor Go

I want to help you solve the case of the disappearing donor. Someone who you can see is responding to your message and even getting to your donation platform, only to leave without a trace. And the clues lead you right up to the culprit.

Your donation page. 

There’s a temptation to...

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#82: My Best Low Cost Email List Building New Donor Attraction Strategy

E-communications is your biggest asset right now in this time of social separation and I’ve talked a lot about how you need to pivot to better connect with your existing supporters, but there’s another piece of the puzzle…

Attracting new subscribers. 

Just like with...

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#54: Giving Tuesday Success Stories - You Can Do It Too!

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#GivingTuesday is eight weeks away.

Last year, individuals, civic coalitions, nonprofit organizations, schools and businesses in all 50 states raised more than $380 million online in the U.S. alone during the 24-hour event, which will be Dec. 3 this year. 

It’s still possible...

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#32: THE No-Cost Marketing Funnel That Gets People To Give Sooner….Not Later

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It’s no secret why digital marketing is so popular for nonprofits trying to build awareness and create connections. It’s faster, cheaper and easier than many aspects of traditional marketing and it shortens the time frame between someone becoming aware of your cause, learning...

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#28: HOW do I build my nonprofits email list?

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The evidence shows that email communication is still a vital tool in your nonprofit’s strategy to raise awareness, retain donors and find new supporters.

To tap into the true potential for email marketing, you need to keep building your email list. It’s a question you should...

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#18 Marketer on a Mission: Doubling Donors in Two Short Years

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Raise your hand if you’d like to attract a few more donors each month?

How about if you were able to double the amount of active donors you currently have?

If you’re waving both hands in the air like they’re on fire, then let me introduce you to McKenzie Simmons, ...

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How Small Nonprofits Win Big On #GivingTuesday

“It’s the bigger more recognizable nonprofits that #GivingTuesday supports, not the little guys”

“It requires too much time to get things planned and promoted like #GivingTuesday suggests - seriously a 6-month campaign, we can’t do that!”

I know that’s...

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Two Online Event Marketing Tools Nonprofits Should Use

I hear from many nonprofits who struggle with marketing their fundraising events. Even the hustlers who manage to send out save the dates, email reminders, and postcards all over town often struggle to effectively capture their audience and get more people to attend their fundraising events.

If...

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Why & How Monthly Giving Can Boost Your Nonprofit

Imagine being able to offer your donors a way to consistently give to your nonprofit that’s easy to use, doesn’t break their budget, provides a steady flow of funds to your organization, and increases your retention rates.

Sounds like something out of a fairytale, right?

It’s...

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Turning Your Nonprofits Social Media Followers into Donors (No matter how big or small your social media following is)

Every day and in every way, you are told your nonprofit must be on social media. It’s the be all and the end all to widely promoting your cause, so they say. So you create your nonprofit Facebook page, start dishing out those tweets and posting those Instagram-worthy images.  

...

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Ask! (Don’t Guess) : How Donor Surveys Help You Market Your Nonprofit with Heart, Not Hype

Have you ever heard of the term “black box?”

Not the fight recorder in a plane (which, interestingly enough, is actually orange), but the term describing a process or machine that’s kind of hard to understand. Computers are a great example. You can see the input; you press...

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Using Freemiums to Build Your Nonprofit’s Email List

 

We all know the power of email in keeping our nonprofits afloat. Whether it’s raising awareness, soliciting donations, looking for volunteers or asking for advocacy, emails are the lifeblood of heart-centered organizations.

But how can you keep your email list robust with new...

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