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#119: How Nonprofits Can Weather a PR Crisis

Despite their good intentions (and sometimes because of them), nonprofits are not immune to PR nightmares.

Just think of the recent examples that have popped up in your newsfeed: the Girl Scouts tweet about U.S. Supreme Court Justice Amy Coney Barrett; Wounded Warriors lavish spending; MIT Media...

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#87: Why Your Nonprofit Needs to Pursue Publicity Now

Right now might not seem like the time to try to get publicity for your nonprofit.

If you are serving in an organization that’s in the middle of the pandemic storm - nonprofits that are dealing with homelessness, food insecurity, financial assistance or public health - you probably...

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#13. 4 Steps To Follow To Get Your Press Releases Picked Up

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You know it’s just a matter of time before this question is asked by your ED or a board member.

Did you send out a press release for --such-n-such-- event, initiative, or announcement?

I didn’t see it in the paper - or hear it on the radio.

Truthfully, how does that make...

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How To Pitch Your Nonprofit for Free Media Coverage: Step-by-Step Blueprint Included
 

We all know the value of free publicity. Getting the word out about your nonprofit is essential for sustaining and growing your organization. It catches the attention of the public, amplifies awareness and adds credibility to the work you are doing.

The question is: How best to get...

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