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#62: Create Captivating Annual Reports Digitally

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I suspect all of us in the nonprofit sector have asked ourselves this question at one time or another: are annual reports worth it? All the time researching and writing, coming up with an engaging way to share the highlights of the past year - and that nagging feeling that no one really reads them.

I believe annual reports still have value, but you might want to consider moving from a more traditional printed publication (even if “printing” for you is creating a PDF and putting the link on your website), and shift gears to a more digital-based report.

In this episode of the podcast we talk about:

  • Making sure a PDF of your printed report can be easily read on mobile devices.
  • Using a few pages of your website as your annual report space with more exciting, interactive content.
  • How video can be a game changer in telling your annual report story.

In this episode I talk about several “alternative” annual reports that I find particularly powerful in the digital realm.

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