#130: Start Dreaming About What Your Nonprofit Can Do in 2022

communication strategy events marketing strategy partnerships podcast Oct 14, 2021

For most nonprofits, this is the busiest time of the year. Between #GivingTuesday, end-of-year campaigns, and the upcoming holiday season, calendars are packed and time is a precious commodity. 

But don’t let your big list of pressing things to do prevent you from taking a break now to envision what your nonprofit could be in 2022. 

In this episode, I want you to take a few moments and project yourself forward into the future. At the beginning of next year, what will your nonprofit be doing? How will you be accomplishing your mission? What lessons from the past two years - the time of the pandemic - will you be bringing forward? And what things are you letting go as we return to some semblance of normal. 

Of course, I’ll be asking you to look at the future with a focus on your marketing and communications, but I think you’ll find that when you view your organization through this lens, it actually clarifies other aspects of running your nonprofit, too, including operations and fundraising. 

So take a break and a quick trip to the future with me.

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