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#78: COVID-19 Communications for Your Nonprofit

communication strategy marketing strategy podcast Mar 24, 2020

You and your nonprofit are needed more than ever right now.

Whether you are on the frontlines of the coronavirus battle, providing basic needs as lives are being upended by COVID-19 or the fundraiser for a school that has been shuttered by the virus, you are needed.  

So now is not the time to shy away from marketing and fundraising. 

The focus of this podcast is to get you comfortable with moving forward in marketing your mission and asking for support. You’ve got to show up in these uncertain times with clarity, confidence, and sensitivity; waiting is not an option.

To help you make the shift needed so that you can communicate in an effective way, this episode focuses on a communication “framework” with an example of how you can put these strategies to use in your outreach. 

There are people out there - lots of them - who want to help your organization. Many can’t and you must empathize with that. But many are looking for how and where they can help at this time. 

Give them that opportunity. Don’t be afraid to ask. But as you do,  use this framework to make the shift in your communications needed to reflect the world we are living in.

Please take care of yourself. Keep safe, keep informed, keep things in perspective and keep the faith that the good you are doing in the world is needed more than ever.

Download Your COVID-19 Communications Framework:

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Connect with our Smart Marketing for Small Nonprofits Community for a greater sense of joy, creativity, and camaraderie as you do what you do to make the world a better place!

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Are you subscribed to my podcast? If not, I want to encourage you to subscribe today. I don’t want you to miss an episode. They are each designed to help you take immediate action on the most important nonprofit marketing strategies that will help you move your mission forward so you can accelerate the growth of your organization and create the impact you most want in this world. 

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And if you’re feeling extra motivated, I would be very grateful if you left me a review too. 

Reviews help other nonprofit leaders, marketers, communicators, and fundraisers find my podcast so we can all move our missions forward with love and respect for the work we all do in making the world a better place. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what the most helpful part of the podcast was for you. 

Thank you!

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