#78: COVID-19 Communications for Your Nonprofit
Mar 24, 2020
You and your nonprofit are needed more than ever right now.
Whether you are on the frontlines of the coronavirus battle, providing basic needs as lives are being upended by COVID-19 or the fundraiser for a school that has been shuttered by the virus, you are needed.
So now is not the time to shy away from marketing and fundraising.
The focus of this podcast is to get you comfortable with moving forward in marketing your mission and asking for support. You’ve got to show up in these uncertain times with clarity, confidence, and sensitivity; waiting is not an option.
To help you make the shift needed so that you can communicate in an effective way, this episode focuses on a communication “framework” with an example of how you can put these strategies to use in your outreach.
There are people out there - lots of them - who want to help your organization. Many can’t and you must empathize with that. But many are looking for how and where they can help at this time.
Give them that opportunity. Don’t be afraid to ask. But as you do, use a framework to make the shift in your communications needed to reflect the world we are living in.
Please take care of yourself. Keep safe, keep informed, keep things in perspective and keep the faith that the good you are doing in the world is needed more than ever.
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Thank you!
