BOOK A MARKETING CONSULTATION CALL

#36: How To Capture The Stories That Communicate The Impact of Your Mission

marketing strategy marketing tools podcast Jun 01, 2019

iTunes Button (via NiftyButtons.com) Get on Google Play (Button via NiftyButtons.com)

Why is it you chose a career in the field of nonprofits?

To make an impact. To give back. To help those in need.

I’m guessing all of the above.  

And as good as it feels to know how many people your organization has served, or how much you’ve collected in donations, those numbers really aren’t why you do what you do, right?

It’s the stories of people in need, people you’ve helped, people who now enjoy better lives because of the work of your organization that really keeps you connected to the cause.

And as true as that is for you, it’s just as true for all those around you.

That’s why it’s so important to share those stories of impact and inspiration.

But it’s not always easy.

Gathering story details from a client can sometimes be a delicate matter.

How do you get them to open up while respecting their privacy, and go beyond ‘what’ they received to ‘why’ it was so important?

In today’s podcast I’m sharing what I know to be the best interview techniques and questions to ask to help you conduct interviews with your clients so you can tell their stories in a way that honors them while communicating the importance of your mission.

Links mentioned in this episode:

Subscribe and Review in iTunes

Are you subscribed to my podcast? If not, I want to encourage you to subscribe today. I don’t want you to miss an episode. They are each designed to help you take immediate action on the most important nonprofit marketing strategies that will help you move your mission forward so you can accelerate the growth of your organization and create the impact you most want in this world.

Click here to subscribe in iTunes!

And if you’re feeling extra motivated, I would be very grateful if you left me a review over on iTunes, too.

Reviews help other nonprofit leaders, marketers, communicators, and fundraisers find my podcast so we can all move our missions forward with love and respect for the work we all do in making the world a better place. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what the most helpful part of the podcast was for you.

Thank you!!