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#113: Your 2021 Marketing Plan: The Great Reset

Now that the New Year is here, I have two questions for you: 

  • What would success for your nonprofit really look like in 2021?
  • And how will your marketing plan get you there? 

Welcome to the Great Reset. 

After the year we’ve had, developing a marketing plan might seem like (a) an exercise in futility, given what happened last year; or (b) way too much work for a document that might end up gathering dust on a shelf.

Both of those assumptions are untrue. Your marketing plan can be a useful roadmap and developing it doesn’t have to be a beast. In fact, it can set your nonprofit up for a highly successful year. 

It will also give you a chance to get back to marketing basics, while incorporating those hard-won lessons of the past year for a “hybrid” approach that will forward your mission and allow you to shift as necessary as we reset and recover in 2021.

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Are you subscribed to my podcast? If not, I want to encourage you to subscribe today. I don’t want you to miss an episode. They are each designed to help you take immediate action on the most important nonprofit marketing strategies that will help you move your mission forward so you can accelerate the growth of your organization and create the impact you most want in this world. 

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Reviews help other nonprofit leaders, marketers, communicators, and fundraisers find my podcast so we can all move our missions forward with love and respect for the work we all do in making the world a better place. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what the most helpful part of the podcast was for you. 

Thank you!

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