For Nonprofit CEOs
The Weekly Brief
Marketing leadership insights for nonprofit CEOs.
Β
Nonprofit marketing doesn't fail because of effort or talent.
It fails when it isn't clearly directed and led from the executive seat.
Here you'll find weekly notes on how to close that gap β written with real-time insight from the seats we've sat in: nonprofit CEO, VP of Marketing, Board Chair, Marketing Committee Chair, and nearly two decades leading a digital marketing agency built solely for nonprofits.
Read the Latest Briefs
Mid-Week Marketing Signal & Saturday Marketing Shift
From
Subject
Date
Cindy & Breece
Saturday Brief
β A different kind of freedom
I hope today brings a little time to slow down, enjoy the people you love, and appreciate the freedom that matters most to you.
July 4
Cindy
Mid-Week Brief
Busy or purposeful? (thereβs a difference)
We've all seen the nonprofit CEO memes.
July 1
Cindy & Breece
Saturday Brief
β You set the stage. They do the magic
Your mission is about people. Your marketing is powered by people too.
June 27
Cindy
Mid-Week Brief
You don't have to do the marketing. But you are the one who has to answer for it.
There's a distinction worth keeping close as a CEO.
June 24
Cindy & Breece
Saturday Brief
β The marketing mistake good CEOs make
A CEO's resistance to marketing doesn't show up as a belief that marketing isn't needed.
June 20
Cindy
Mid-Week Brief
Are you quiet in marketing meetings?
Twenty years of working inside nonprofit organizations teaches you to notice things.
June 17
Cindy & Breece
Saturday Brief
β What steady leadership looks like in June
Summer has a way of arriving before you're ready for it.
June 13
Cindy
Mid-Week Brief
What keeps nonprofit leaders going
Every week when I sit down to write this email, I think about you.
June 10
Leadership Perspectives
Most nonprofit marketing writing is for the marketing team. This is for the leader who's responsible for it.