#101: Getting ‘Geeky’ with Google AnalyticsSep 20, 2020
Technology and information are wonderful things, but sometimes it’s easy to get lost in all the data.
That’s particularly true when we are trying to measure the success of our marketing efforts.
Take all the metrics that go into a Google Analytics Report. There’s hundreds of them and you can get lost and overwhelmed in all the numbers.
But there is a way to narrow down the data, and find the right stats to help you make your website better and more welcoming.
In this episode we get geeky with Google Analytics
In today’s episode you’ll learn:
- How to get Google Analytics (if you don’t already have them)
- The top seven stats to follow (and why)
- How you can take that data to “tweak” your website and make it better.
Rate, Review, and Subscribe on Apple Podcasts
Are you subscribed to my podcast? If not, I want to encourage you to subscribe today. I don’t want you to miss an episode. They are each designed to help you take immediate action on the most important nonprofit marketing strategies that will help you move your mission forward so you can accelerate the growth of your organization and create the impact you most want in this world.
And if you’re feeling extra motivated, I would be very grateful if you left me a review too.
Reviews help other nonprofit leaders, marketers, communicators, and fundraisers find my podcast so we can all move our missions forward with love and respect for the work we all do in making the world a better place. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what the most helpful part of the podcast was for you.
PS. Be sure to join the Smart Marketing for Small Nonprofits Podcast community - Facebook group. Click here to join the conversation.